Quality essentials, ethically made
from the finest natural fibres.
Our mission is to set the standard for conscious creation and consumption. Developing products around the principles of considered design, relentless quality, honest value, and positive impact.
Since our founding in 2015, we’ve worked from the ground up to ensure fair labour practices and collaborative communities, working towards a strong foundation, designed to prosper for generations, not fiscal quarters.
We work hard to show our community every step of the way—the good and the bad—and communicate not just what we’re doing to improve, but also how they can help.
Since our launch, thanks to our dedicated community of passionate supporters, we’ve funded a number of social impact projects through the sales of our products; including building and operating new schools in areas without access to education, providing private subsidies and resources to smallholder farms and impoverished communities, and advocating for environmental responsibility and stewardship.